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6 Chances For You to Give Back During Ramadan



The essence of Ramadan doesn’t revolve only around fasting, its essence can be found in the small gestures and in giving back. It is this time of the year, where we all join our forces for the better good of the community, because it is a month that gives a spiritual relief, and a great sense of wanting to do what is better for others.

Now, in case you were wondering how you can give back this Ramadan, the following is a list of brands who are partnering with local charitable organizations, to help you make the best out of this Holy month.

1- Benefit Cosmetics x Al Jalila Foundation

For every purchase of their limited-edition ‘Days of Our Lights‘ set, Benefit will give part of the profit to Al Jalila Foundation in the UAE. In doing so, you will be helping the cosmetics company empower women and girls locally in the UAE.

What is a better way to do some good? Glowing while doing so!

Days of Our Lights includes the following:
1 face primer & 2 highlighters
Retail price: 245 AED (incl. VAT)
Available in May 2019 – Exclusively at Sephora

2- Meraas x Al Jalila Children’s Specialty Hospital

The Real estate giant Meraas and Al Jalila Children’s Specialty Hospital has joined hands to help draw a smile on the faces of the children at the hospital. Their campaign extends throughout Dubai, and if you want to participate, then keep an eye out for their photobooths at La Mer and The Beach. Where you will be able to donate not only money, but also new or unwanted toys.

3- Jimmy Choo x Unicef

The brand has joined forces with Unicef to show support for the world’s most vulnerable young lives. Now with every purchase from their limited-edition shimmering capsule collection, a portion of each sale will be donated.

Available exclusively in Kuwait, Lebanon, Qatar, Saudi Arabia, UAE and UK.

You can choose from a variety of accessories, which will perfect your Eid outfits.

Avaliable online and in Jimmy Choo stores across the Middle East.

4- McDonald’s UAE x Emirates Red Crescent

Once again, for the second year in a row, McDonald’s UAE has joined forces with Emirates Red Crescent and launched its Ramadan Books campaign. If you’re wondering how to contribute, well it’s very simple, all you have to do is purchase one of the books available at McDonald’s across the UAE for only Dhs5!

Profit will go to Emirates Red Crescent, which aims this year at reinvesting the earnings into local programmes to bring about community-wide improvements.

Just last year, McDonald’s UAE’s Ramadan Books campaign was able to generate a whopping AED320,000 through the sales of more than 60,000 books, all of which was donated to Emirates Red Crescent.

“At McDonald’s UAE we believe that giving back to those less fortunate and the spirit of generosity should not be limited to a special time period – it’s an ongoing responsibility that we embrace, and are constantly looking for ways to bring about a positive change to the lives of those less fortunate all year round. I am confident that the Ramadan Books campaign, will not only deliver positivity to children, but also bring great joy to the lives of the underprivileged,” said Rafic Fakih, managing director and partner at McDonald’s UAE.

5- Dumyé

In purchasing a handmade doll from Dumyé, the UAE-based enterprise will gift another to an orphan in need. It is a simple gesture, one that will ensure that an orphan from the region will get to have a handcrafted gift for Eid.

Available from

6- Marina Mall Abu Dhabi x Make A Wish Foundation

The Marina Mall Abu Dhabi has teamed up with ‘Make A Wish‘ Foundation, together they’re making the dreams of critically ill children come true!

The mall is hosting a traditional bazaar, where you can purchase abayas, paintings, handicrafts, bokhours, perfumes and other traditional Arabic accessories on sale. Best part is, ALL of the income will go to the foundation, who will then make sure that the children’s wish-list come true.

Items on their wish-list range from electronics to bedrooms, from visits to Disneyland to a pilgrimage to Mecca. And it is just the most heartwarming gesture, to take part in making someone’s dream come true.

The mall is also supporting the less fortunate with their Ramadan tent, that distributes more than 200 free daily meals to the public.

The Marina Mall’s Ramadan Bazaar is open daily throughout Ramadan.


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In the UAE

You Can Now Sign Up For a Social Media Influencer Diploma Course in Dubai




The American university in Dubai in collaboration with Mohammed bin Rashid School for Communication (MBRSC) has announced that starting from September, students will be granted the chance to apply in a course of how to become a full-time influencer.

Accredited by the UAE Ministry of Education, AUD will be offering a six course diploma programme on how to make a living on social media. So for those doubting the role of social media influencers, it’s getting official and you can now have a diploma to prove so!

In these courses, students will learn the skills needed for public speaking, in addition to helping them develop creative worthy content for them to use on social media platforms and also develop social media strategies that best appeal to their targeted audience.

The aim of the course is also to teach future influencers the ethics and etiquette of social media, that and to help them gain the conceptual knowledge and practical skills required to analyse news and detect fake news.

The Programme will be delivered by the faculty of the Mohammed bin Rashid School for Communication at the AUD campus. They will be supported by adjunct faculty who are seasoned media professionals and also by guest speakers who are notable social media influencers.

“The programme comes in line with Dubai’s vision to develop and empower talented individuals in various fields and enhance their role and contributions in the advancement of their communities,” says Her Excellency Mona Al Marri, President of the Dubai Press Club. “The launch of the first academic programme of its kind in the Middle East and North Africa (MENA) region for social media influencers will have a direct positive impact on the media content being produced on social media platforms across the region.”

“The Diploma Programme was designed to be aligned with the objectives of the Arab Social Media Influencers’ Club (ASMIC), which was launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai three years ago,” Al Marri adds. “ASMIC has now become an important platform dedicated to enhancing the role of influencers and encouraging innovation and creativity in the different fields that influencers operate within.”

So would you sign up for the diploma and welcome technology with open arms to become your source of living?

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In the UAE

Son of Sharjah Ruler Sheikh Khalid Al Qasimi Has Passed Away




Sharjah Media office has sadly confirmed that the Fashion Designer and son of Sharjah ruler, Sheikh Khalid Al Qasimi, has passed away in London last Monday.

The news of the 39-year-old son of the ruler of Sharjah and fashion designer of eponymous label Qasimi was announced earlier on social media, and the royal family has been receiving messages of condolences from across the country ever since.

Moreover, three days of mourning have been announced in Sharjah and flags across the UAE have been ordered to fly at half-mast.


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In the UAE

Amazon Prime Now Available in the UAE




The online shopping experience has now become even more intense with the launch of Amazon Prime in the UAE following the official launch of Amazon back in May.

Now, with more than 100 million paid members, Amazon prime is available in both English and Arabic and will be giving lots of privileges that are expected to change the course of your shopping.

So if waiting isn’t your strongest suit, then hear this out!

Amazon Prime blesses customers with access to exclusive deals on Prime Day, free shipping and Amazon Prime Videos aka Amazon Original TV series and movies.

This means you can have anything -from local to international items- shipped to you for free on the very next day. Having an account is obviously a must and it costs Dhs16 a month or Dhs140 annually, and in case you’re the non-committal type, you can try it out for free for 30 days first.

“We are thrilled to bring Prime to the UAE just one month after the launch of,” said Ronaldo Mouchawar, Vice President of Amazon MENA. “We are working hard every day to expand our product range, give customers even greater value, and continually improve the shopping experience here in the UAE. With the addition of Prime, customers can now enjoy the most convenient way to shop, access unlimited and award-winning entertainment, and shop exclusive deals on Prime Day.”


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