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10 Beauty Trends That Are All the Rage on Instagram this Year

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2 years ago

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Beauty Trends 2018

In 2017, we’ve witnessed all kinds of crazy and over the top beauty trends rise to fame, like: feather eyebrows, metallic lips and pink eyes shadow. Now that we’ve made it to 2018, new trends have already been invented and we can’t wait to share them with you cause some of those sound like pure brilliance and others like total BS:

1. Spider Lashes
 
Spider lashes are basically lashes that are clumped up together, sorta like spider legs; hence the name. Instagram beauty gurus are combining spider lashes with fresh, natural looking face makeup. And although I’m not a huge fan of twiggy lashes but I respect the trend, only because it’s simple and not incredibly psychotic. Origin of the trend: Dior’s spring 2018 show.

2. Corset Braids

We all know that corsets were made for holding together those extra pounds of weight away from the crowd by squeezing in your tummy, mainly. But now that corset braids have made their debut, the word ‘corset’ is being thrown around and used so loosely. Personally, I am not the biggest fan of this trend because I think that it’s a waste of time and fabric but, nonetheless, I’ve seen some really pretty corset braids. So, if you’re into that kinda thing, you should deff go for it!

3. Golden Glow

Now, this one’s all on Rihanna. Ever since she created her Fenty highlighter in the shade of ‘Trophy Wife’, people have been going nuts for it. Everybody’s forgotten about subtle highlighting with champagne and white shades, and now the entire planet’s into Rihanna’s flashy gold highlighter. I mean, I would go for this only for the hell of it, once. But this is definitely, positively, unquestionably not an everyday makeup look, ya’ll. You know what I’m saying?

4. Slime Highlighter

Now, this is a trend that I can get on board with, maaan. This is woke AF! I love slime and I sure as hell love to highlight the hell out of my face and now Givenchy has graced us with its SLIME HIGHLIGHTER. First off, the highlighter’s 72% water, which is pretty cool. Second, I can’t handle how dope it looks, to be honest. Third, on their website, Givenchy states that the product is “Packed with pink-hued micro pearls” so, I’m pretty sold. Fourth, I have seen a good amount of online video reviews on this one and my $45 are ready #NoTheyAint

5. Freckle Tattoos


People are getting freckle tattoos on their faces and I think it’s INSANE. What the hell is going on, world? How is this the latest microblading trend? I honestly don’t get this and I 100% don’t believe its worth neither the money nor the fuss. The tattoos are semi permanent and they last for 3 years. Damn it, I’m angry!

6. LED Lashes


Shut up and take my money, dude! Imagine having those on at a rave, I would totally try these because they look so fun! According to Cool Wearables, “f.lashes (that’s what they’re called) consist of a motion sensor and individually controlled LEDs connected with almost invisible wires. You get different effects and color options to choose from. These lashes are weatherproof, don’t get warm, and last over 4 hours on battery.”. I like you,  f.lashes <3

7. Glitter Masks

Aight so, first off, NO! Second, HELL to the NO. No, ma’am. I knew it was a matter of time until glitter spread to our toothpastes and face masks, I KNEW IT! But, this just looks unhealthy and disgusting. Glitter isn’t even approved by the FDA to be added to beauty products. And by the way, it costs $59 to get all those glittery stars stuck on your face for a few minutes before washing them off.

8. Glass Lips


Nope, it’s not 2006, clear lip gloss is IN AGAIN, baby! Everyone’s digging the dewy, water-shine makeup look now. It started with highlighting your face and now it has made it to the lips! Rihanna herself gave her blessings to the look when she had her makeup artists apply various layers of clear lipgloss to her models’ lips at her Spring 2018 show for Fenty x Puma

9. Inner Circle Highlight

Apparently, celebrities are now ditching traditional highlighter colors for highlighting the corners of the eyes and trading them in for more vibrant colors like pink, blue, orange and even violet, like Shay Mitchell in the photo above. I have to admit, it looks pretty cool, I might even have a go at it.

10. Ultraviolet


Pantone has announced that Ultra Violet is the official color of the year 2018 and we all have to bow down cause Pantone is everything. I am totally into this, I approve! I already bought my metallic ultraviolet lip shine and nail polish and I diiiig. “Complex and contemplative, Ultra Violet suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own.” that’s what it says on Pantone’s website and I was very easily bought.

 

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Fashion

Arab Fashion Week Goes Digital This Year

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1 day ago

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May 31, 2020

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Arab Fashion Week (AFW) was scheduled to kick off in June but with the current situation, the industry is now introducing fashion week but in a whole different manner.

The Arab Fashion Week will be kicking off as planned but this year, it will be virtual this year as announced by the Arab Fashion Council and will take place online from June 24 to 26.

“We are thrilled to be able to revolutionize the traditional calendar by adapting a new digital experience that best fits the global financial and digital trend. We consider this move as a victorious step to shape the future of the fashion system into a more consumer conscious platform and sustainable culture, ” Founder and CEO of Arab Fashion Council Jacob Abrian said.

Both the runways and panel discussions will air live on the official website of AFW, and viewers will be able to purchase their favorite items online as well.

Shoppers who wish to purchase items from a brick-and-mortar store will be able to buy the collection off the shelves at a dedicated pop-up in 1422 Concept Store at City Walk, Dubai.

AFW follows the lead of the fashion weeks in London and Milan, which have also announced that they will be going digital and also take place online due to coronavirus restrictions.

While Key fashion events including the Met Gala and the final for the LVMH Prize for Young Fashion Designers have both been cancelled.

The three-day long fashion event will be streamed on the AFW website and also broadcasted live to hundreds of millions of viewers, both via the website and in partnership with leading social media platforms.

“Today, more than ever, the traditional fashion system is in dire need for revolution and innovation. . . What we cherish now, the way we perceive luxury and the way we engage with things is completely different with how it used to be when the current fashion system was last updated in the last century. COVID-19 . . . has been the key accelerator to lead decisions in reshaping the norms,” Chief Strategy Officer of the Arab Fashion Council Mohammed Aqra said.

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Fashion

How Fashion Brands Are Keeping Us Entertained During Quarantine

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2 months ago

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April 16, 2020

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All big brands are trying hard to encourage their audience to stay home and in order to do so, they’re coming up with ways to entertain their followers during this quarantine time.

We’re in awe with all the efforts exerted and the different ways brands are trying to entertain us using art and music. Here are some of the big fashion brands and what they’re doing to keep us entertained.

Christian Dior

Last March, the French brand has launched a podcast series dubbed called Dior Talk under the direction of creative director Maria Grazia Chiuri. Katy Hessel hosts the podcast where she interviews a number of feminist artists about their life and work.

Chloé

The French label is launching a series of DIY guides, talks and even live performances on its Instagram page. A program called Chloé Voices will also launch, featuring creative director Natacha Ramsay-Levi, writer Pauline Klein, artists Langley Fox Hemingway and Rithika Merchant, songstress Ellie Goulding, and DJs Parcels Flora Fischbach and Pandora’s Jukebox.

Prada

The Italian label will host a number of one-on-one discussions entitled Prada Possible Conversations (a riff off Schiaparelli and Prada: Impossible Conversations, the Met’s Spring 2012 Costume Institute exhibition), on its official Instagram account.

Jimmy Choo

The British label launched Choo Sketch, in which fans get to submit drawings and videos of shoe designs and the brand picks the best and post it on its social media platforms. Best creative five will then be chosen and the brand will produce them for a capsule collection, with all the profits going to an undisclosed charity. Talk about win win situations!

Rebecca Minkoff

The American fashion brand hosts a program called Happiest Hour every weekday at 5 PM on its Instagram account, where influencers, models, stylists and celebrities come to discuss how they are staying positive during this time in order to influence others.

 

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Fashion

How Fashion Giants Are Contributing In the Fight Against COVID-19

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2 months ago

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March 30, 2020

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The fight against the coronavirus has become an international mission and a duty on all of us and looks like, big companies and charities aren’t wasting any of their time to join their forces together and offer this assistance.

From Miuccia Prada, Donatella Versace and Giorio Armani and their generous donations, to Tony Ward Couture producing bed sheets for hospitals, here are some of the big names in the fashion industry and how they’re helping out in fighting the virus and putting an end to it.

ARMANI

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“What we are witnessing today, the sudden outburst of unexpected events, represents the new normality which we are all dealing and coming to terms with, and will continue to do so in the future. As occurred in the past, the country is being called on to unite, relying on its many souls, on that courage and energy that distinguishes it." Giorgio Armani * * “Quello che oggi viviamo, l’irrompere di eventi di inattesa portata, rappresenta la diversa normalità con la quale tutti facciamo, e faremo nel futuro, i conti. Come già accaduto in passato, il paese è chiamato a restare unito, affidandosi alle sue infinite anime, a quel coraggio e a quell’energia che lo contraddistinguono.” Giorgio Armani #GiorgioArmani Photo Credits: Serge Guerand, Pietro Boselli

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Fashion giant company Armani has donated more than USD 1.4 million to the hospitals in Rome and Milan. Giorgio Armani is among the first names that came forward and voluntarily contributed to the fight against the spread of COVID19.

Fenty Beauty by Rihanna

Rihanna, the multi-talented force behind the luxurious brand Fenty, has made quite a generous donation through her Clara Lionel Foundation, the education and emergency relief nonprofit has donated $5 million towards COVID-19 response efforts.

Louis Vuitton

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#LVMHjoinsforces Given the risk of a shortage of hydroalcoholic gel in France, Bernard Arnault instructed the LVMH Perfumes & Cosmetics business to manufacture within their production sites as much gel as needed to support the public authorities. Since Monday, the gel has been delivered free of charge daily to the French health authorities and as a priority to the Assistance Publique-Hôpitaux de Paris. The LVMH Group would like to express a special THANK YOU to all those who made it possible, in particular to our exceptional production teams from @guerlain, @diorparfums and @givenchybeauty who have shown great solidarity and engagement in a spirit of collective effort for the common good. The Group and its Maisons are extremely proud and humbled to do their part in the fight against COVID-19 and to help those whose mission is to protect and care for others. As such, we will continue to honour this commitment for as long as necessary, in connection with the French health authorities. #Coronavirus #COVID19 #APHP #staysafe #StayAtHome #COVID2019france #LVMH #LVMHtalents #Guerlain #ParfumsChristianDior #DiorParfums #Dior #GivenchyBeauty #Givenchy

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Louis Vuitton Moët Hennesy (LVMH) Chairman and Chief Executive Bernard Arnault has pledged to produce, bottle and deliver hydroalcoholic gel to France’s Assistance Publique-Hôpitaux de Paris hospital network, completely free of charge! They’re prepping their production sites to be used for the manufacturing of the gel.

Zara

Spain is the second most affected country by the coronavirus after Italy and so the Spanish chain Zara has contributed greatly to the issue by producing tens of thousands of masks for coronavirus patients as well as healthcare workers.

A spokesperson said they “will make a delivery at least once a week of materials [they] purchase directly.” And now Inditex has also offered to produce hospital scrubs.

H&M

Swedish brand H&M is ready to use its vast supply chain capacity to help hospitals in the European Union fight COVID-19 by sourcing personal protective equipment. Many countries are already short on masks but gowns and gloves remain the main priority.

“The Coronavirus is dramatically affecting each and every one of us, and H&M Group is, like many other organisations, trying our best to help in this extraordinary situation. We see this is a first step in our efforts to support in any way we can. We are all in this together, and have to approach this as collectively as possible.” Anna Gedda, Head of Sustainability H&M Group, said.

 

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